MACY’S PARTNERS WITH GIRLS INC. THROUGH NATIONWIDE ROUND-UP CAMPAIGN TO HELP EMPOWER AND INSPIRE ALL GIRLS
Throughout September, customers and colleagues have the opportunity to round-up in-store purchases to help Girls Inc. in their mission to inspire all girls to be strong, smart, and bold.
WHAT:
Macy’s has partnered with Girls Inc. to support their critical work of providing research-based programming and safe, supportive spaces to help girls be socially-and emotionally-well, despite the COVID-19 pandemic and persistent racial discrimination and injustice. Throughout September, Macy’s will offer customers the opportunity to round-up their online or in-store purchase to the nearest dollar (up to $.99) and donate their change to support Girls Inc.
Now more than ever, young girls are in dire need of support networks as they navigate a new normal. Macy’s has partnered with Girls Inc. to host a selection of virtual online programs and panels to ensure that girls feel connected, supported and empowered during these unprecedented times. These online programs include resources surrounding health, academia and life-skill development.
Together, Macy’s customers and colleagues can help Girls Inc. in their mission to inspire all girls to be strong, smart, and bold.
MORE:
Girls Inc. focuses on the holistic development of girls so they can grow up strong, smart, and bold. They provide girls long-lasting mentoring relationships and safe spaces to help them navigate gender, economic, and social barriers to grow up healthy, educated and independent.
Girls Inc. is committed as ever to responding to the pressing needs of the girls they serve as they contend with the loss of school, a valuable lifeline and source of safety and support, and deal with the current unrest in our nation and the everyday realities of racism and discrimination. More than 70 percent of girls who attend Girls Inc. are girls of color; 40 percent of whom are Black girls. Girls Inc. continues to advocate for safer, more supportive futures for girls through advocacy campaigns like #BlackGirlFuture, which draws attention to the disparities Black girls face including racial stereotypes, adultification bias, excessive school discipline and sexual violence.
Diversity and inclusion are essential to Macy’s culture and core values. Macy’s has a long history of having a workforce that is as diverse as the many communities it serves. This unprecedented time has brought challenges to many families in the communities Macy’s colleagues live and work, and Macy’s is proud to support incredible organizations, such as Girls Inc., whose work plays a vital role in strengthening and enriching the local community and beyond.
More information is available at macys.com/macysgives. For high-res images and footage, please click here.
WHERE:
All Macy’s Store Locations and macys.com
CONTACT:
Veronica Vela, Girls Inc. Director of Marketing & Communications – vvela@girlsinc.org
Northeast (outside of NYC) and Southeast Regions – jacqueline.king@macys.com and lauren.vocelle@macys.com
Northwest and Southwest Regions – emily.workman@macys.com and julianne.olivo@macys.com
# # #
